Let’s be Frank: Netflix’s House of Cards and the...

 With season 5 of House of Cards returning on 30 May after a real-world election …

The Instagram Diaries #1: From Photographer to iPhonographer

This blog is shared from the fabulous Jordana Borensztajn‘s Instagram Diaries on LinkedIn. Jordana is a Social …

If you want raving fans, act like a great...

Last week I flew into Sydney for a conference and while I was waiting at …

Crisis Intelligence

Explore Category

Demystifying the PR Spin Cycle

The Advertising and PR fraternities have a long history of, at times, being highly creative …

Nicole delivering IABC online workshop on ‘Using Social Media...

When a crisis occurs, what you say and do next on social media will define …

Faking it for the News

Nicole writes on crisis communications and social media for the Firebrand Talent blog:  In what …

Ad Sparks Row: Company delighted with “free PR”

Nicole spoke with SmartCompany about why the myth ‘all PR is good PR’ won’t ring …

In the Media

Explore Category

Ad Sparks Row: Company delighted with “free PR”

Nicole spoke with SmartCompany about why the myth ‘all PR is good PR’ won’t ring …

“Super Saturday” site glitch: Lessons in e-commerce communications

Nicole spoke with SmartCompany about offering solutions, not excuses …

Nicole spoke with SmartCompany about cheeky customers on social...

“The response should be very much audience led,” Matejic told SmartCompany.

Nicole spoke to SmartCompany about social media scams

David Jones, Myer hit by marketing scams: How to shut down scammers by listening to …

Nicole’s blog included in Australia’s Top 20!

Nicole was thrilled to be included in SmartCompany’s best business blogs of 2016 list! Nicole …